DJPremium Fall 2012

Hi everyone!  I’m so excited to share with you the newest Fall lookbook I styled for DJPremium.com! For this lookbook, I really focused on featuring our jackets and sweaters with bold prints and color.  Color is still a huge trend for Fall and I really wanted to incorporate that into the outfits. I had a lot of fun playing with all of the different textures, colors, and prints, and I hope you find some inspiration for your upcoming Fall outfits! ;)

Here are just a few of my favorite shots from the lookbook.  Check out the entire lookbook for Men and Women, and shop all the looks for Men and Women now!

xo, Chesley

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DJPremium featuring Streetwear!

Last week at work was filled with: compiling moodboards for our newest lookbook, booking the perfect models, planning all the outfits, editing the outfits, talking with marketing and buyers about the shoot, AND lastly actually shooting the lookbook! PHEW. Did you get all of that?? There were a lot of ups & downs, stress and laughs..but in the end, our team pulled it off and the end result looks AMAZE. ;) The best feeling is seeing your work paying off in the end, and I’m so proud of myself. It definitely was a challenge styling “Streetwear” but I took it with full force and had the best time mixing and matching different colors and prints together. Here is the full DJPremium Streetwear Lookbook that I styled!  Enjoy :)

Men’s Looks:

Women’s Looks:

Photography: Ryan Acain, Makeup/Hair: KC Witkamp, Stylist: Me, Models: Danielle Candida (LA Models) and Chris Peterson (Photogenics).

xo, Chesley

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